O+E's CEO Honored as 2025 Homebuilding Expert

Under Kelli’s leadership, Onyx+East has experienced transformative growth. From nearly doubling the number of homes built to a 373% revenue increase—rising from $19 million in 2019 to $90 million in 2024—Kelli has been instrumental in driving both scale and purpose. Her forward-thinking approach has expanded O+E into new markets like Florida and Ohio, while keeping the focus on building communities that meet today’s needs and anticipate tomorrow’s lifestyle.

With over two decades of experience and more than 4,000 homes developed under her direction, Kelli’s influence on the industry is far-reaching. Her leadership has earned accolades such as the IBJ 250, IBJ Woman of Influence, and ULI’s Women’s Regional Leadership Award—and now, a place on Fixr.com’s Top 100 list.

“It’s an honor to be recognized among such an innovative group of leaders who are shaping the future of homebuilding,” said Lawrence. “At Onyx+East, we’re passionate about creating communities that reflect how people want to live today and tomorrow. This recognition reflects our team’s dedication to building homes that have a lasting, positive impact on people’s lives.”

Fixr.com’s annual Top 100 list highlights professionals making exceptional contributions to homebuilding through innovation, impact, and leadership. Honorees are chosen based on industry authority, influence, and their commitment to quality and progress.

See the full list of Fixr’s 100 Top Homebuilding Experts for 2025 here.